Wednesday
6
May

content marketing, social engagement platform, Television

VV&M – Marketing Multi-Family with Short Films

THE CLIENT Criterion Development Partners is a dynamic real estate operating company that specializes in the development, construction and asset management of investment-quality multifamily communities. Criterion’s principals have more than 90 years of successful multifamily industry experience developing 43 apartment communities containing approximately 13,500 units with development costs totaling approximately $1.6 billion. Working out of […]

Friday
5
October

artists in residence, Carlos Santana, concerts, content marketing, crossroads, foundation room, HOB, house of blues las vegas, in-room hotel channels, Live Nation, mandalay bay, rocky fain, santana

Content Marketing: House of Blues

When House of Blues’ marketing executives wanted to create a campaign to promote House of Blues Las Vegas inside the Mandalay Bay Hotel, they turned to YouPlus Media to create eye-catching content. A two and a half minute piece focusing on the entire House of Blues experience was created as well as a 30 and […]

Tuesday
22
May

ad age, content marketing, opinions, user generated video, video opinions

What Not to Put Where

http://adage.com/article/the-media-guy/hype-things-social-tv/234134/ -What is Social TV “Millions of people are now partaking of the “dual-screen” experience — watching TV while using a smartphone (or tablet) to share (primarily on Twitter and Facebook) their thoughts about what they’re viewing and to “check in” to shows (on services like GetGlue and Viggle). The result: a massive and rapidly expanding […]

Sunday
20
May

AdAge, AdAge Digital, Adrian Grenier, Advertising Age, AOL, Content, content marketing, Digital, Heidi Klum, Jennifer Lopez, Michael Eisner, New Front

It’s About the Content

A recent article from AdAge Digital entitled, ‘AOL Touts New Scripted Series and Celeb-Fronted Video Content at ‘NewFront’’ discusses AOL’s intent to bring scripted digital content in the form of short episodes to AOL viewers. The videos will range from 5-7 minutes and use the likes of well-known celebrities such as Heidi Klum and Jennifer […]

Monday
7
May

Amazon, content marketing, video production

Content Matters

Why is this article from Tech Crunch important? Because content matters. Feed: TechCrunch Posted on: Wednesday, May 02, 2012 12:21 PM Author: Sarah Perez Subject: Amazon Studios Now Funding Original Content Series For Amazon Instant Video Service Amazon Studios, the offshoot of online retailer Amazon.com that aims to source scripts and test movies, has major news this morning. […]

Sunday
15
April

content marketing, Robert Riggs, social engagement platforms, video, YouPlusMedia

The 21st Century Video Producer Is An Internet Entrepreneur

Robert Riggs, a talented content creator and award winning journalist, wrote a recent article on http://robertriggs.com/. In it, he features YouPlusMedia. The quote from his article follows: “Video Based Online Content – At the Tipping Point Data released by the comScore Video Metric Service showed that 181-million U.S. Internet users watched nearly 40-billion videos online […]

content marketing | YouPlus Media, LLC

Content Marketing: House of Blues

What Not to Put Where

It’s About the Content

Content Matters

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