Currently Viewing Posts Under Tag: Social TV
Social TV defines the intersection of social media and TV where individuals exhibit real-time synchronous viewing behavior on television and mobile devices. Ad Age published an article on the subject here. The chart illustrates the explosion in companies wishing to provide the technology and service platform needs required to facilitate people sharing experiences with each other. […]
Read More http://adage.com/article/the-media-guy/hype-things-social-tv/234134/ -What is Social TV “Millions of people are now partaking of the “dual-screen” experience — watching TV while using a smartphone (or tablet) to share (primarily on Twitter and Facebook) their thoughts about what they’re viewing and to “check in” to shows (on services like GetGlue and Viggle). The result: a massive and rapidly expanding […]
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